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Tax season is starting to COOK over here at Pronto.

Even though the actual submission of tax returns to the IRS is delayed until Friday the 12th, we are knee deep in doing work for our clients so that our clients will be “front of the line” when it comes time for IRS to start passing out tax refunds.

Perhaps you’re still figuring out what you should do for your taxes? 

And sure, we know how alluring it might be to trust your situation to a “simple” software, or even “try out” a different tax preparer.

We don’t bad mouth the online “do it yourself” tax software and definitely we don’t badmouth other tax preparers.

We can say, however, that the online do-it-yourself software programs are STRUGGLING to handle the incredible complexity that the tax code gives us this year.

Not to mention the craving for human connection that people are feeling this tax season.  Wanting to interact with a fellow human being who truly cares about you and your family.

We are seeing many people scramble to connect with a tax expert who’s an actual HUMAN BEING who cares about you and your family–we want to be that trusted, FRIENDLY tax expert for you and for any friends & family of yours, as well.

Thank you for your referrals!

Here’s a story for you…that’s worth considering and pretty funny, too.

Years ago, a large manufacturing company was facing a crisis. The central conveyor belt of its automated assembly line quit running, and it brought the entire plant to a stop.

They tried everything they could think of (brought in consultants, tried some “easy buttons”), but no one was able to get the conveyor belt running again or even to identify what caused the breakdown in the first place. This was a big company; they were in a bind and because of it, they were losing money at the rate of $1,000,000.00 a day.

Finally, after a week of this (do that math), the executives told the plant manager to call Jim — the mechanical engineer who had retired the year before after 25 years with the company. The conveyor belt had been Jim’s specialty and primary responsibility.

When Jim got the call, he caught the next flight from the city where he now lived and arrived at the plant the next day. He met with the execs and the plant manager to get as much information as he could as to what had happened and what they had tried. He then walked slowly along the belt until he came to a particular point.

He put his ear against the machine and listened. He asked for a hammer and then gave the machine a swift and forceful blow.

“Give it a try now!” he called to the foreman. The conveyor belt started right up and ran like a dream.

Jim then left and went back home, but before he did, the company vice president told him to send them a bill for what he had accomplished. Two days later, the company received Jim’s invoice for one million dollars.

Thinking that was way too high for the little time Jim had spent to solve the problem, and how he did so with just a single blow from a hammer, the company wrote back and asked Jim to provide them with an itemization. This was Jim’s response:

One hammer blow: $2.00
Knowing where to hit it: $999,998.00

They immediately issued a check to him for the full amount.

Point here being, the right knowledge is everything. 

The company could have given hammers to every employee in the plant and even had the execs banging on the machine from sunrise to sunset, but it would have done no good … because they didn’t have the knowledge; they didn’t know where to strike.

This is an old story, told in different ways, with different names and amounts. But it’s powerful for a simple reason: labor is NOT about how much “time” is put into executing a particular solution to a problem — it’s knowing when and how to do it.

In the realm of preparing your tax return, I urge you … do NOT fall prey to the thinking that a software program or talking heads on a floating desk can suffice to enable you to preserve your resources or properly leverage the multiplicity of credits, loopholes and deductions available.

We can’t wait to take a look at things in your taxes … and strike in the right place, on your behalf.


Pronto Income Tax Team